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STRATEGY DEVELOPMENT

Personal Brand Development -
It's Who You Are!

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In this 30-minute meeting, we will start the development of creating and strengthening your personal brand. Using the content from your brand assessment, we will create a strategy that will use your strengths, match your goals and position you as a leader.  We will create a communication strategy that translates effectively into messages that promote your personal brand.

We will also develop processes for how to consistently deliver verbal and visual queues to increase awareness and strengthen customer recall.

“Strategy is about setting yourself apart from the competition. It’s not a matter of being better at what you do – it’s a matter of being different at what you do.” - Michael Porter

Remember, your name, logo and tagline are not your brand. They are ways to communicate or symbolize your brand. Your personal brand is your character, your commitment, your fulfillment of your promise - it's who you are as a person.

 

You must live it to make it real. Your customer recall will be based on you and how your customers feel about you! The greater the experience, the better the recall and promoter engagement.

HOW OUR PROGRAM WORKS

Our program starts with a few initial meetings to set the foundation of Powering Up your Brand. From there, we can work together as needed to build, empower and grow your brand strength. We are not going to give you the answers. We are not going to give you blunt advice. So many coaching programs are like diets: short lived and ineffective if you are simply given the answers. Success starts with adapting your mindset, habits and daily routine. It becomes a life change that is sustainable.

 

So what is this program about? It is about coaching you to unlock your inner strengths and the power to discover your personal brand. To make a life changing discovery.  Please note that availability is limited so be prepared for a waiting list.

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Brand Assessment

30 Minute Information Gathering

30 Minute Evaluation Discussion

30 Minute Discussions

30 Minute Discussion

30 Minute Action Plan

30 Minute Review

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